Search engines and answer engines

Your buyers ask AI now. See what it says about you.

Atlas measures whether ChatGPT, Claude, Gemini and Google AI Overviews name your business, who they name instead, and what they quote. Then it traces why, and hands you the fixes in order. Your search rankings and Google data live in the same workspace.

Reads your own Google account No invented scores, ever
Search Console Analytics (GA4) Tag Manager Google Business
Powered by your Google data

Connects directly to Google

Search rankings and AI answers are the same story from two angles. Atlas reads your own Search Console, Analytics (GA4), Tag Manager, and Google Business over OAuth, so both sides run on data you already own.

Search Console
Analytics (GA4)
Tag Manager
Google Business
AI search visibility

See yourself the way an assistant sees you

Rankings tell you where you sit on a page of links. They say nothing about the answer a buyer reads instead of that page. Atlas closes the gap: add the questions your customers actually ask an assistant, and it records what comes back, run after run.

  • Track the questions, not just the keywords
    Add the prompts your buyers type into an assistant. Atlas asks them on a schedule and keeps every answer.
  • Named, or named after somebody else
    Each run records whether your brand appeared, how early it appeared, and which rivals the answer named instead.
  • Share of voice you can trend
    Your slice of the brands an answer names, measured across a window rather than from one lucky reply.
  • Engine by engine
    You can be the source one assistant trusts and invisible in the next. Atlas splits visibility, share of voice and answer rank per engine, so you know which one to work on.
  • The sources answers actually quote
    Every cited domain, ranked by how often it turns up. That list is the real outreach target list, and it is rarely the one you would have guessed.
  • AI Overviews on your own terms
    Atlas flags which tracked queries now carry an AI Overview and whether it cites you, so a flat ranking stops hiding a lost click.
Run an audit

Tracked prompts

Example
best trail running shoes for wide feet
Named second, after one rival
Named
who makes durable hiking boots
Three rivals named, you were not
Missing
trail shoe brands with a return policy
Named first, your guide cited
Named
affordable shoes for ultra distance
Answer cited two review sites
Missing

Example prompts, to show the layout. Real runs record the model that answered.

Machine readability

An assistant cannot quote a page it cannot read

Most brands missing from AI answers are not missing because of their writing. They are missing because something stopped the crawler before it got to the words. Atlas checks the three layers that decide whether you are eligible to be quoted at all, and tells you which one is in the way.

  • Every bot, checked by name
    GPTBot, OAI-SearchBot, ClaudeBot, Claude-SearchBot, Google-Extended, PerplexityBot, Applebot-Extended and CCBot each get their own verdict. A single catch-all rule in robots.txt does not reach them, which is how sites block themselves without knowing.
  • The layer robots.txt cannot see
    A CDN can turn AI crawlers away at the edge while your robots.txt says come in. Atlas flags the setup so you go and check the real gate.
  • Content that exists before the script runs
    Plenty of crawlers never execute JavaScript. If your page is nearly empty until it does, they read an empty page. Atlas measures how much text is really in the HTML.
  • Structured data a machine can lift
    Atlas reads the schema types on the page and names the baseline ones you are missing. Machines quote what they can extract with confidence.

AI crawler access

Example
GPTBot
ChatGPT · Disallowed in robots.txt
Blocked
OAI-SearchBot
ChatGPT · Allowed in robots.txt
Allowed
ClaudeBot
Claude · Allowed in robots.txt
Allowed
Google-Extended
Gemini · Allowed in robots.txt
Allowed
PerplexityBot
Perplexity · Turned away at the CDN edge
Blocked
Homepage text before JavaScript runs: 214 characters
The review engine

Atlas runs the audit, then puts the findings in order

A list of problems is not a plan. The Atlas review runs in a fixed sequence, because each phase produces the input the next one needs: strategy before demand, demand before diagnosis, diagnosis before the roadmap. Run it when a project starts, then again each quarter.

  • Stage A · Strategy and context
    Goals, market, offer and the money behind them, before a single crawl.
  • Stage B · Demand and competition
    Keywords, questions and prompts, then who actually owns the answers.
  • Stage C · Site diagnosis
    Crawling, indexing, speed, machine readability and content quality.
  • Stage D · Authority and reputation
    Links, mentions and the third-party footprint an answer leans on.
  • Stage E · Visibility and delivery
    The AI visibility baseline, measurement checks, then the roadmap.
  • One register, ranked by severity
    Every finding lands in a single list, urgent first, each with a plain explanation of why it matters and what to do. Editors can push the urgent ones straight into the project task queue.
  • A roadmap, not a to-do list
    Work is staged across the first month, quarter, half year and year, so you know what to do now and what to leave alone.
Run an audit

Findings, ranked

Example
GPTBot disallowed in robots.txt
You cannot be cited by what cannot fetch you
UrgentOpen the fix
Homepage text arrives after JavaScript
Crawlers that skip scripts read a blank page
UrgentOpen the fix
Duplicate GA4 tag in Tag Manager
Double-counting your sessions
UrgentFix
AI Overviews on 41% of tracked queries
Position is understating the lost click
ImportantSee the queries
Rivals own four decision-stage answers
No page of yours covers the question
OpportunityDraft with AI
Everything in one place

Answer engines, search and analytics, unified

From the signal, to the cause, to the fix, to the report. One workspace for how you show up in search results and in the answers that come before them.

AI search visibility

Track the questions your buyers ask an assistant. Every run records whether your brand was named, how early, which rivals were named instead, and which sites the answer cited. Split by engine, because being the source one assistant trusts says nothing about the next.

AI crawler access

Checks robots.txt bot by bot, flags a CDN quietly overriding it, and tells you if your page is empty before JavaScript runs.

AI Overviews on your terms

See which tracked queries now show an AI Overview, and whether the answer cites you or somebody else.

The review, in order

A full review that runs phase by phase, each one feeding the next. Findings come out ranked by severity into one register, with a roadmap for the first month, quarter, half year and year. Send the urgent ones straight to the task queue.

Search Console operations

Inspect URLs one at a time or in bulk, request indexing, submit sitemaps and file removals, without leaving Atlas.

Live analytics, fast

Real GA4 and Search Console numbers, snapshotted nightly so every dashboard opens in under a second.

Tag Manager, fixed from here

Audit the container, then act on what it found: create a GA4 tag, sync measurement IDs across every tag, pause the duplicate that is double counting your sessions, retire legacy Universal Analytics, then publish the version or roll it back.

Rankings and keywords

Positions over time on organic and map results, with the pages and on-page signals sitting beside them.

Cannibalization and gaps

Finds your own pages competing for the same query, proven from Search Console rather than guessed.

AI content studio

Briefs, drafts, title and meta variants, and internal links added automatically, saved to a per-project library.

Backlinks and citations

Keep the off-page profile and local citations clean, complete and tracked in one place.

Client-ready reporting

Build reports from real Google data, export branded PDFs, save templates, and send them on a schedule.

Built for the way you work

From solo creators to full agencies

Whether it is your own site or fifty clients, Atlas scales with you, with real data on every tab and the same answer-engine reporting for each one.

Freelancers and creators

Run your own site or your clients' without the busywork. Connect Google, watch both rankings and AI answers, and ship content faster.

Growing teams

Plan together, assign roles, and keep every site's search and AI visibility signals, tasks, and notes in one shared workspace.

Agencies

Manage a lot of clients from one login, with per-client workspaces, white-label reports, and clean ownership handoffs. Answer-engine visibility is the report nobody else is sending yet.

Content studio

Write the page the answer is missing

When a rival owns an answer and you have nothing covering the question, the fix is a page. The studio starts from your project's own keywords, pages and gaps rather than a blank prompt box, and you review everything before it goes out.

  • Brief, then draft
    A keyword becomes a content brief, then a structured draft you can edit.
  • Titles, meta and topic clusters
    Title and description variants, and keywords grouped into topics with the search intent behind each one.
  • Internal links added for you
    Drafts link to your own tracked pages on their real keywords, once each, capped so nothing reads like a link farm.
  • Library, and straight to WordPress
    Everything saves per project, and a connected WordPress site can be edited from Atlas, SEO fields included.

Atlas · AI content studio, example

Write a guide: choosing trail running shoes
AI draft

How to choose trail running shoes: a complete guide. Grip, cushioning, and fit matter most on technical terrain. Here is what to look for, by surface and distance.

Saved to project library
One platform, not six

Replace the scattered SEO stack

Atlas brings together the tools you are paying for separately today, and adds the one most stacks are still missing.

AI visibility tracker Rank tracker Search Console GA4 reporting Tag manager Content tool Client reports
Side by side

A rank tracker, or Atlas

A rank tracker was the right tool when search meant ten blue links. Here is what changes when the answer arrives before the links do.

How a traditional rank tracker compares with Atlas
What you are comparing A rank tracker Atlas
What it measures Where you rank on a page of blue links Rankings, plus whether assistants name you at all
Where the numbers come from A tool's own index, plus exports from Google Your Google account, read directly
When an AI answer wins the click Nothing to see; the ranking still reads fine Flags the query, and whether the answer cited you
Why you are missing from answers Not its job Traced to a cause: crawler access, then readability, then coverage
Finding what is broken You read the reports and work it out The review ranks findings by severity, in order
Fixing a tagging problem Log into Tag Manager and hope you remember Fix it from the same screen
Getting a page indexed Switch to Search Console Request it without leaving Atlas
Writing the content Another subscription The AI studio, grounded in the project
Client reporting Export, paste into slides, re-brand Branded PDFs on a schedule
Up and running in minutes

How Atlas works

Four steps from a cold account to a plan you can hand to somebody.

1

Connect Google

Link Search Console, Analytics, Tag Manager and your Business Profile in a few clicks, over secure OAuth.

2

Add the questions buyers ask

Write them the way somebody would type them into an assistant. Atlas runs them and records who gets named.

3

Run the review

It works through the phases in order and hands back one register of findings, urgent first, with a staged roadmap.

4

Fix, publish, report

Open crawler access, clean up tagging, request indexing, write the missing page, then send the branded PDF.

Built to be dependable

A number you can trace, or no number at all

AI visibility is easy to fake. A confident percentage with nothing behind it looks the same as a real one until a client asks how it was measured. Atlas is built the other way round.

  • Blank beats invented
    If AI is off for your workspace, or a check has not run, the screen says not measurable. It never fills the gap with a plausible score.
  • Every result carries its receipt
    Runs record which provider and model answered, and deep scans carry the exact citations the answer returned.
  • Sub-second loads
    Metrics are snapshotted nightly, so tabs open instantly instead of waiting on Google.
  • Encrypted connections
    Google OAuth tokens are encrypted at rest and refreshed automatically. Atlas never sees your password.
  • Role-based access
    Owner, admin, editor and viewer roles per project, with clean ownership transfer.

Project health, example

Search Console
Snapshot refreshed 2h ago
Live
Analytics (GA4)
Encrypted · auto-renew on
Live
Tag Manager
Container audited
Live
Google Business
Assets tracked
Live
Answers

Frequently asked questions

What is Atlas?

Atlas is an AI search visibility and SEO platform from xenzee, built for freelancers, teams, and agencies. It watches two things at once: where you rank in search, and whether AI assistants name your business when someone asks them a question. Both are measured on your own Google data and your own tracked prompts, and both come with a ranked list of what to change.

How does Atlas track my visibility in AI assistants?

You add the questions your buyers actually ask, the way they would type them into an assistant. Atlas runs those prompts on a schedule and records what came back: whether your brand was named, how early in the answer, which competitors were named instead, and which websites the answer cited. From that it works out your visibility and your share of voice against the rivals you listed.

Which AI assistants does Atlas measure?

Regular scans run your prompts through the AI models in the xenzee platform pool, and every result records which provider and model produced it. A deep scan goes further and asks the live ChatGPT with web search turned on through a measurement API, so the citations on those runs are exact rather than self-reported. Atlas also reads a pre-crawled corpus of Google AI Overview and ChatGPT answers to show where your domain is being mentioned across the wider answer set.

Does Atlas scrape ChatGPT or Google AI Overviews?

No. Atlas measures through models and licensed measurement APIs, and every screen tells you which was used. If AI is switched off for your workspace, the tab shows "not measurable" instead of a number. We would rather show you a blank than a figure nobody can trace.

Why does my brand not show up in AI answers?

Usually for a reason you can fix, and Atlas checks them in order. First, access: many sites block AI crawlers in robots.txt without realizing, and a CDN can block them at the edge even when robots.txt is correct. Second, readability: a lot of crawlers do not run JavaScript, so a page whose content appears only after a script runs is an empty page to them. Third, evidence: the sources an answer already cites, and whether you have anything covering the question at all.

What is GEO, and does Atlas do it?

GEO is generative engine optimization: the work of getting named and cited by AI answers rather than only ranking in a list of links. It goes by other names too, AEO for answer engines, LLMO and AIO for the models themselves. Atlas covers it as a measured discipline, not a buzzword: tracked prompts, visibility per engine, share of voice, cited sources, crawler access checks, and a review phase dedicated to the AI visibility baseline.

How is Atlas different from a rank tracker?

A rank tracker tells you where you sit on one kind of result page. Atlas reads your own Google account rather than a third-party index, adds the answer engines that increasingly take the click before anyone scrolls, and covers the work on either side of the number: it audits, ranks findings by severity, fixes tagging problems from the same screen, requests indexing without a trip to Search Console, drafts the content, and builds the client report at the end.

Does Atlas tell me what to do, or just show me numbers?

It tells you. The review runs phase by phase in a fixed order, each phase feeding the next, and every finding comes out with a severity and a plain explanation of why it matters. At the end they are consolidated into one register with a roadmap split across the first month, quarter, half year and year. Editors can push the urgent findings straight into the project task queue.

Is Atlas only an SEO tool?

No. Alongside keyword, ranking and page tracking it covers AI search visibility, technical SEO, Search Console operations, live GA4 and Search Console analytics, Google Tag Manager governance, local presence and map results, backlinks and citations, content, and reporting.

Which tools does Atlas connect to?

Atlas connects directly to Google Search Console, Google Analytics (GA4), Google Tag Manager, and Google Business Profile over secure OAuth, so every tab reflects your real data. A WordPress site can be connected too, so posts and their SEO fields can be edited from Atlas.

Is Atlas good for agencies managing multiple sites?

Yes. Atlas is built for it. Each site gets its own workspace with role-based access, client approvals, and white-label PDF reports, so you can run a lot of clients from a single account.

Can freelancers and individuals use Atlas?

Yes. Atlas works just as well for one person running their own site or a handful of clients. Connect Google, track everything, and keep each site as its own project. No team required.

Can I manage Google Search Console from Atlas?

Yes. You can inspect URLs, request indexing, submit and remove sitemaps, and file URL removals, including bulk URL inspection, without leaving Atlas.

How does Atlas use AI in my content?

The content studio turns a keyword or a brief into a structured draft, writes title and meta variants, groups keywords into topics with their search intent, and adds internal links to your own tracked pages automatically. Everything is saved to a per-project library, and you review it before anything goes out.

How does Atlas keep my Google account secure?

Atlas connects over Google OAuth, so it never sees your password. Access tokens are encrypted at rest and refreshed automatically, and per-project roles decide who can see what.

Does Atlas work with the rest of the xenzee suite?

Yes. Atlas is one app in the xenzee business suite. One xenzee account signs you into all of them, and because the apps share the same records, the search and answer-engine visibility you track in Atlas shows up in the suite-wide reporting alongside your CRM, projects, paid ads, and the rest.

Can I look around before I commit?

Yes. Start an account, connect your first site, and explore the platform before you commit to anything.
Start in minutes

Find out what AI says about you

Connect Google, add the questions your buyers ask, and see where you stand in the answers as well as the rankings. Setup takes minutes.